Description

Nova Plaza Hotels

Elevating Hospitality

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NowOn New Media Agency proudly presents its collaboration with Nova Plaza Hotels, an exquisite chain of hotels situated in the heart of Istanbul. This partnership aimed to redefine the hospitality experience offered by Nova Plaza Hotels through strategic digital marketing, social media management, and compelling content creation. The collaboration between NowOn New Media Agency and Nova Plaza Hotels exemplifies the transformative power of strategic digital marketing in the hospitality sector. By leveraging innovative content and targeted campaigns, the partnership successfully elevated Nova Plaza Hotels’ online presence, resulting in increased brand visibility and positive guest interactions. This project stands as a testament to the synergy achieved when a forward-thinking media agency collaborates with a premier hospitality brand to create a digital narrative that resonates with the modern traveler.

Collaboration Highlights

Digital Marketing Strategy

Social Media Management

Compelling Content Creation

Online Campaigns

Collaboration Highlights

The collaboration focused on enhancing Nova Plaza Hotels' online presence, showcasing the unique features of each hotel, and creating a digital ambiance that reflects the luxury, comfort, and sophistication that guests can expect during their stay.

Digital Marketing Strategy

NowOn New Media Agency devised a tailored digital marketing strategy to position Nova Plaza Hotels as the go-to choice for travelers seeking an unparalleled experience in Istanbul. This included targeted campaigns on various platforms, emphasizing the hotels' prime locations, modern amenities, and commitment to guest satisfaction.

Social Media Management

Efficient social media management became a cornerstone of the collaboration. NowOn New Media Agency curated engaging content for Nova Plaza Hotels' social media profiles, maintaining a consistent and aesthetically pleasing narrative that resonates with the target audience. Platforms such as Instagram, Facebook, and Twitter were utilized to showcase the hotels' rooms, facilities, and the vibrant atmosphere surrounding each location.

Compelling Content Creation

NowOn New Media Agency's creative team produced visually captivating content, including high-quality images and videos, to highlight Nova Plaza Hotels' exquisite architecture, interior design, and the overall ambiance. This content aimed to evoke a sense of luxury and comfort, enticing potential guests to choose Nova Plaza Hotels for their accommodation needs.

Online Campaigns

To drive engagement and attract a wider audience, online campaigns were launched. These campaigns featured special promotions, exclusive offers, and glimpses into the unique experiences guests could enjoy at Nova Plaza Hotels. The campaigns were strategically timed to align with peak travel seasons and local events.

The collaboration between NowOn New Media Agency and Nova Plaza Hotels yielded significant results:

Enhanced Brand Visibility

The strategic online campaigns and captivating content contributed to increased brand visibility, making Nova Plaza Hotels more recognizable in the competitive hospitality market.

Engagement

Nova Plaza Hotels experienced substantial growth in social media followers across multiple platforms, expanding its digital reach.

Positive Guest Perception

The curated content and digital presence created a positive perception of Nova Plaza Hotels, with guests expressing enthusiasm about their experiences online.

Higher Reservation Rates

The collaboration coincided with an uptick in online reservations, indicating a direct correlation between the digital efforts and guests’ decision-making process.